KitchenAid



My first sponsored company project at school was hosted by KitchenAid and turned into a competition. Along with 4 other designers, my design was picked as one of the best, and I won a free KitchenAid mixer from it all. The project centered around the mechanical aspects of the coffee bean grinder, as well as the brand identity of the product. I have further refined the concept since the project, and the concept continues to evolve.

  • Date:May 2008 - April 2013
  • Software: Solidworks 2007 & 2012, Alias Sketchbook, Adobe Creative Suite
  • Client: University of Illinois

©2014 Michael Hansen